Black Owned.. ~ A 4 Part Series

Written for BrendolynMarie.com by Contributor Erika Nicole

So, why aren’t you supporting black owned businesses?

Is it because the service is poor? Is it because the prices are high? Is it because the “good ones” are not located where you live, work and play? Or is it because the services you need aren’t provided by people of color?

Let me be clear, I am all for diversity and trying new things but in the midst of us mixing and mingling, the African American community has thrown our gifts, talents, food and culture to the wayside in order to make room for all the new customs and cultures, now living in the United States. Maybe this is why we choose to give so much money to other communities by way of food and physical accessories. According to the NAACP’s blog entitled, “Know Your Worth: If We Don’t Know, We Can’t Grow Our Community” it states: First, we must stop the massive “leakage” of our money out of our communities. Currently, a dollar circulates in Asian communities for a month, in Jewish communities approximately 20 days and white communities 17 days. How long does a dollar circulate in the black community? 6 hours!!! African American buying power is at 1.1 Trillion; and yet only 2 cents of every dollar an African American spends in this country goes to black owned businesses. (NAACP.org, Retrieved March 31, 2014) Amazingly sad right?! I believe there are four major reasons why Black patrons don’t support Black businesses: Organization, Confrontation, Location and Justification.
Continue reading